What would happen if you vanished for 90 days?

Two plumbers in the same town. Same revenue, same profit, same quality of work. One sold for three times earnings and the other for ten times earnings.

Nothing about their businesses explained the gap. What explained it was a discount most owners never see coming until they are sitting across a table from a buyer.

This episode walks the real transaction numbers across four worlds, which are the trades, accounting practices, law firms, and consulting. It covers what buyers pay for, why an estate planning attorney is worth several times a personal injury attorney with identical revenue, and what happens to your money after you have already agreed on a price. That last part surprises sellers more than the price does.